One challenge many brands face is what images they can use to help them stand apart from their competitors, especially when you sell a service rather than a product. So we worked with The Dobro Group to get them a library of custom photos.
The production of the photoshoot started by working with The Dobro Group on their vision, needs, and ideas. Themes that were important to them were style, their unique personalities & interests, collaboration, and the inclusion of their agency partners.
From there we created an inspiration board, shot list, and scouted locations. We brought on our photographer and worked through a flow and detailed schedule. We put together a list of props including custom-designed materials to brand the space. Onset, we staged and styled every detail from the placement of the plants to the items on the shelves to the post-it notes on the wall. Every element was meticulously positioned with a purpose. It was the details that made this shoot something The Dobro Group could call their own.
Photographer: Angela Renée Photography