Case Study:


Angela Renée is a Chicago wedding photographer featured in countless bridal publications and was named in “Top Chicago Wedding Photographers” by Brides.

Her clean, modern, and sophisticated vision for her brand inspired one of our favorite logos we’ve created to date.

The Ask

Angela told us she felt her current visual identity was a tad boring and clunky. She was looking for a refresh and wanted to stand out from the competition: “Wedding photography is a saturated field in Chicago. A lot of us look the same.”

Our Process

  • Client consultation
  • Brand & competitor research
  • Extensive typography exploration
  • Conceptualization
  • Collaboration and feedback
  • Guidance and recommendations for asset production
  • Finalization of visual brand guidelines
  • Creation of additional brand assets

The Work

Visual Identity Design

We created a clean, modern aesthetic while kept the logo versatile and able to work across every property and asset.

“I could not be more happy with the branding they designed for my business.”

“PONO was AMAZING to work with. They are supremely talented, personable, timely...I could go on and on. I did a brand refresh as an established business and they both honored my current brand while creating a more refined and modern identity. They always took my ideas into consideration while honing in on my needs. The process from beginning until the final delivery was exceptional. I'll be recommending them to everyone.”

Angela Renée - Photographer & Owner, Angela Renée Photography

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